/head> Zuma the Dog: October 2018

Colourful Clothes for Cool Kids



Tuesday, 30 October 2018

Brand Licensing Europe 2018 - What a show!

Seems like weeks ago now that we visited BLE, but we are still excited from the buzz and opportunities that are following. Another day where everyone gets to talk about me all day and we really did have a lot of fun. Yay! The weeks after BLE are always busy with follow up meeting and talks with our agent and marketing team and it’s not until November that everyone will be back in the office full time to get on with the next phase.

Some highlights from the show and look.....there's a Pikachu
on Mummy's head.

It’s the third time we’ve attended BLE and this time we had some wonderful meetings and met some great people and we would like to thank those who took the time to meet with us and talk about licensing opportunities with Zuma the Dog going forward.

We’d like to tell you all about these meeting but unfortunately, bound by secrecy until contracts are signed. At least I can give you some highlights and thank those who met with us personally.


We won! Yes, that’s correct. We won a prize from the Twitter competition leading up to BLE. It was very exciting going to pick up our personalised ‘Love Island’ water bottle from ITV Studio. The fact we’ve never seen an episode of Love Island didn’t deter us.

Dragging the boy around a big show like BLE, did make us stand out and it can be a little monotonous at time for him, but when we passed by the Sega stand (the boy being a big Sonic the Hedgehog fan besides me of course), we were delighted when Toby Rayfield handed the boy a Sega goodie bag. Totally made his day.

The characters are always the best part of BLE for us. Meeting them, hugging them and having our photos taken. I'm hoping that next year Rainbow Productions will have seen the light and realise they need my in their line up too.


Martin Lowe from Roy Lowe &Sons Ltd. Always a pleasure to meet with Martin. Socks are a fun necessity and we love his ‘Keep it British’ philosophy.

Marcie Kubik from Emoji One. So friendly and fun to meet. Thank you for allowing us to show you our ideas for Zuma the Dog emoji’s and hope to see you again at future events.

Brain Smith from Popagami. We love your enthusiasm and working with you is always a pleasure.

Ruth Leonard and Johnathan Rose from Hello Communications. We loved meeting you………. finally. Your energy and ideas really bring live to Zuma the Dog’s brand philosophy.

Stephen Gomez from Ty Toys. What an absolute pleasure. We loved your passion for TY and positivity for Zuma the Dog. Thank you for your time and energy.

And finally……………….

Sarah Camp from Weird Lime. She worked tirelessly the whole time. Meeting with licensors, publishers, toy manufacturers, talking all things Zuma the Dog. Hustling, wheeling and do deals all for our benefit.

What a star you are!

We are already looking forward to next year and who knows, we might even have a stand of our own.

 Much Love

Zuma XX