Monday, 24 January 2011
While thinking about growing my business and setting a place for its future, I start to wonder about my manufacturing and how the whole world has turned to China to create all the knick-knacks and trinkets that we feel we need for our everyday lives. Without a doubt China has been brilliant at providing us with well manufactured, cheap items that has kept the mass market price point down and with this they have been able to grow their economy providing jobs for their hard working employees.
We all seem to be getting carried away with this idea of cheap products and it does feel like the whole world has jumped on this band wagon, but I can’t help but stop for a minute and think about what is happening to all the money that china is receiving from the world.
On this note Zuma the Dog has decided to make things fairer. We have decided to share our manufacturing and bring some of it back to the EU. Portugal seems to be a country that needs some help. They are known to be able to do small order quantities with fast turn arounds. Their quality is comparable to China and I don’t need to worry about factoring in the duty costs.
I know this will not make a massive difference to the world economy, but to us we feel like we are doing our little bit to help. You will still receive the same great branding and quality from www.zumathedog.com that your kids will enjoy for years to come.
Wednesday, 19 January 2011
Today, while shopping for something nice for my son, I couldn’t help but be disappointed by what was available to buy. I thought I would try out somewhere new to us on the high street to see if I could find something a little different.
We are off on a little trip in a couple of weeks and wanted to get something light, bright and fun for my 3 years old to wear. While browsing through the rails of clothes piled high I soon understood that nothing was jumping out at me, as I stepped back to look at the whole picture I realised, the whole range was dark, dull and boring!!!!!
This is typical for most children’s high street retailers. The trend is almost the same as adults. I don’t want my son wearing this!!! I don’t want my child being dressed as an adult at 3 years old. This is his chance to be a kid. His time to play and have fun. His time to be bright and enjoy his childhood. Dressing our kids like little adults takes away from their innocence.
I return to the office this afternoon determined to keep the essence of Zuma the Dog alive. Keep reminding people that kids must remain kids for as long as possible. That they need to have fun in their lives and their clothes should reflect that fun.
www.zumathedog.com has all the brightness and fun a child needs.
Monday, 17 January 2011
On Twitter today I see that the British expression of the day is Blue Monday. At first I was hoping this was a way in which us Brits were now describing the weather and was expecting to open the curtains to find beautiful bright blue skies. Alas, no, when pulling back the curtains this morning I find the usual grey, dullness that has become what we are all used to and expect.
Blue Monday is a term that the media are now describing the day when everyone receives their credit card bills and can now see the true cost of Christmas. “Yay”! I say to the media for finding another way of bringing more negativity to an already depressed nation.
Zuma the Dog, on the other hand strives to bring colour and happiness into the lives of children and their parents with our bright colourful, fun styles. We are working on some great new styles for our spring /summer 2011 range, which is guaranteed to lift your spirits and bring a little sunshine into your lives. With our January Sale continuing till the end of the month, it is now even cheaper to get that sunshine.
Check out www.zumathedog.com for more great fun loving styles you can dress your little ones in.
Here's a little reminder to all. Zuma the Dog is not effected by the VAT increase, so therefore all of our clothing products remain the same great price for the same great quality. You may want to take advantage of our January sale with 25% off selected sweaters and long sleeve tops. www.zumethedog.com