Colourful Clothes for Cool Kids



Thursday, 15 February 2018

President Zuma the Dog refuses to step down!

An important announcement 
I would like to take this moment to address the recent events in which there are rumours of my imminent resignation. So that there is no confusion I would like to confirm I am still the president and muse of the children’s entertainment brand Zuma the Dog and the rumours you hear are in fact, fake news.  

I am still just a dog who lives and plays in the Swiss Alps. Over seeing the work my Mum does that has made me the adorable character you all know and love.  The allegations of corruption are simply untrue, unless you consider my barking profusely as the postman and growling at empty plates until I am given the left overs a violation of my presidency and then, of that I am guilty. 
Merchandise for you
I hope this statement has prevented any confusion. I can confirm I work hard at being cute (and its not always easy) for the benefit of my fans and followers. I demand the best efforts of those around me and give my Mum a hard time if she doesn’t walk me enough and take enough photos of me for you all to keep up with my day to day life. I act to the best of my ability for you all, to be naughty enough to inspire my Mum to create new stories and merchandise for you all to enjoy. I pledge to you all, my beloved fans that I will continue with my outstanding work and with that I refuse to step down from my presidency.

Until next time

Much Love

Zuma xx

Ongoing President of Zuma the Dog

Entertainment character

Monday, 16 October 2017

All Change Ahead for Zuma

It seems like forever since the last time I put paws to keyboard to update you on life as the muse of a kid’s brand, so much has happened, including moving countries. Yes, that’s right, I left the beach of my precious Guincho Beach in Portugal and swapped it for the mountains of Switzerland. Mummy said it was a good move for everyone and I get to meet new doggy friends and learn another language. Language is important for a multi-traveling dog like me, so now I find myself learning to woof German and living on top of a hill with fields and trees all around. The view across to a mountain is breath taking and I have funny four-legged neighbours that eat a lot of grass, who wear these large bells around their necks, ding-donging all day and make a kind of Moo sound. I’ve never seen such a funny looking creature, but they keep themselves to themselves and I’m happy to watch them all do their thing.

I’ve taken my time to settle in. It’s been a big change. I’m enjoying the long walks through the forest and there’s always something that catches my interest. New sounds, new smells and lots of new people. I had a little run in with an electric fence while on a bog walk down a mountain, but I'm ok. Something new to learn about. I think I’m going to like it here.

With all the changes with our home, Mummy seems to have still found time to work and she tells me she now has a sales agent who will be working alongside her and the licensing agent to sell our clothing range into retailers within the UK. She seems to be very happy about that. She’s busy working on the Winter 2018 collection, creating fun styles for you and these items will be in stores and online next winter to buy.
Can you imagine how exciting it is to see your own face on the T-shirt in the front window of a shop?

Until next time

Much Love

Zuma xx

Monday, 26 June 2017

Small Dog in Best 90 List

Award winning brand gets listed
Brand owner Samantha Morgan-Bertish is celebrating today when she discovered her latest book Zuma the Dog: The Dinosaur Guy was listed in The Best Children’s Books of 2017 compiled by Tutora.

Zuma the Dog: The Dinosaur Guy available now to buy on Amazon
The list was compiled by to encourage parents and children to explore new opportunities for reading. They reached out to 100s of book reviewers, authors, illustrators and independent book stores for recommendations on what to include.

 “I was stunned to receive the news my book had been nominated.” Says Bertish. “And I am honoured my book is being so well received. It’s amazing to be included on this list with such acclaimed authors such as Julia Donaldson and Philip Pullman.”

While the book continues to sell on Amazon, fans of Zuma the Dog will be happy to know this particular story will soon be available to watch as a part of Zuma the Dog’s animated series on the children’s entertainment platform Kidscast TV. Dates for its release are yet to be confirmed.

Wednesday, 19 April 2017

Small Dog Requires Kids Clothing Agency

Brand owner Samantha Morgan-Bertish is searching for the perfect children’s clothing agency to work with to grow her brand within the UK. The online brand has had success selling through various online marketplaces and trialled their products in Pop-up shops and are now ready to see their clothing line on the shelves of retailers and independent boutiques in the UK and are looking for experienced agents to make this possible.

 It’s important to the brand owner that Zuma the Dog remains a true “British” brand with is design and manufacturing being in the U.K and focussing its sales growth here too.

“Finding the right agency to represent our unique brand with our fun colourful style is important to us.” Says Samantha. “With the launch of our digital VOD series in the summer, it’s important to partner with the right team to manage the rapid growth we expect from the exposure we will gain from our children’s series and build strong long term business relationships.”

Zuma the Dog kids brand was created in Somerset in 2009, inspired by the family pet and welcomes agencies, wholesalers and distributors to make contact via email at or call 07778669680

Wednesday, 1 March 2017

Little Dog Digs Up Another Award.

Glastonbury based children’s brand Zuma the Dog announced as a finalist in Book Awards.

Brand owner Samantha Morgan-Bertish is celebrating this week after receiving the news that her book Zuma the Dog: The Dinosaur Guy, has been announced as a finalist in The Wishing Shelf Independent Book Awards. This exciting news coincides with the launch of her digital on demand series, Zuma the Dog and Friends, based on the character from her books, which is to be broadcast on the new children’s entertainment platform Kidscast TV.
 Books for the award were read and judged by children in 8 UK primary and secondary schools, a book award that is judged by the people that matter with honest opinions and feedback.
“I am honoured that we have been chosen as a finalist for this award. It has been the second year one of my books has reached the final stage in this awards and our fingers are crossed for a win this year. I am delighted that my work and dog character, Zuma is enjoyed by so many children.”
Zuma the Dog kids brand was created in Somerset in 2009 inspired by the family pet and has been gaining strength in recent months.
The winners will be announced on 1st April.
Search Samantha Bertish on Amazon to find all Zuma the Dog book releases.

Friday, 16 December 2016


Brand owner, Samantha Morgan-Bertish is delighted to share with you a new kid’s digital platform and home of the forth coming Zuma the Dog and Friends digital series, which officially launched on 12th December 2016 called Kidscast.TV, an exciting safe child digital environment.

This exciting new platform provides access to well-known retro and new children shows from Little Monsters to Rainbow, along with brand new shows such as Zou, Boy and the Dinosaur, Sketch show Zuma the Dog and Friends and other names due to be published over the coming weeks.


“I am delighted to be a part of this exciting new project,” Says Samantha. “Even if it’s in a small way. We have discovered through this platform and licensing we can see Zuma the Dog leap from Children’s clothing brand to entertainment character and see our little Zuma character take centre stage in the world market. It’s very exciting stuff.”

The all fun children’s access area which is a member of the UK Council for Child Internet Safety will house homemade ‘make and do videos’ with new Kidscast presenters from cooking to crafts, Kidscast YouTube kids for exciting unboxing and toy reviews with well know toy brands already signed up, digital games, competitions and downloadable licensed character pages through the Redan license and brand new bespoke branded activity pages to showcase products and shows.

The website address is: (App to be launched on both Android and Eos) or subscribe for free to the Kidscast You Tube Channel.

Monday, 24 October 2016

Small Dog Join Pop Up Squad

It's always Go Go Go at Zuma the Dog HQ and as if Mummy didn't have enough to do working for ME on my brand, she's also got herself involved with other projects too. Sounds to me this is quite a worthy one, where Mummy can pass on the benefit of her expertise and advise those looking to start up for themselves. Here's the press release below.

Glastonbury based children’s brand Zuma the Dog become adviser with You Tube Channel.

Brand owner Samantha Morgan-Bertish is proud to announce her collaboration as an adviser with new You Tube Channel My Perfect Pop Up Shop. After working for several years with pop up shops to launch her children’s brand, Zuma the Dog, Samantha was asked by fellow entrepreneur and author Daisy White to join her new initiative in helping other small business owners when setting up their own pop up shops.

“My Perfect Pop Up Shop has been designed to inform, inspire and create the biggest global archive of pop ups. There’s advice from experienced Pop Up shop owners and entrepreneurs too”. Explains Daisy White. “The Do’s the Don’ts and tips from Pop-ups from around the world”.

 The channel was launched in September this year and has been gaining popularity in recent months. “I am excited to be asked to join this fantastic new project as a “Pop UP Squad” member”. Says Morgan-Bertish. “Believe me, I’ve not exactly got it right in the past and have a lot of advice to offer”.

You can subscribe to My Perfect Pop Up Shop on You Tube for free and see Samantha’s video from Portugal and advice from other Pop Up Squad members.

 You can also follow on Facebook too.

That's certainly something I would look out for if I was starting out again. But you know what? The best place is being the boss. Have everyone do it all for me.It's not so easy for me to do the hard work. I don't have thumbs!

Much Love